Sources list for ETHICAL RESEARCH IN EMPIRICAL MARKET MICROSTRUCTURE STUDIES:

Esslemont, Don and Lewis, Tony. "Some Empirical Tests of the Marketing Concept" Marketing Bulletin, 1991, 2, 1-7
Marketing Management

Advance directives: implications for policy. (Advance Care Planning: Priorities for Ethical and Empirical Research)(Special Supplement) Date: 11/01/1994; Publication: The Hastings Center Report; Author: Dresser, Rebecca
Health Care Directives

"Business ethics and global marketing client confidentiality statement" Retrieved from http://pwebs.net/marketing/ethics/m arketing_and_advertising_ethics.htm "Business ethics and global marketing client confidentiality statement" Retrieved from http://pwebs.net/marketing/ethics/m arketing_and_advertising_ethics.htm Accessed on 23 January, 2005
B2B and B2C Ethics

Barnett, Tim, et al. "Ethical Ideology and the Ethical Judgments of Marketing Professionals." Journal of Business Ethics 17.1 May 1998: 715-723.
Unethical Behavior

Boyd, Stephen. (Feb 2005) "Word of Mouth--Marketing Code of Ethics." (Parry, 2004) Get Real. Retrieved 26 Mar 2005 at [1]http://www.corante.com/getreal/archives/2005/ 02/09/word_of_mouth_marketing_code_of_ethics.php Boyd, Stephen. (Feb 2005) "Word of Mouth--Marketing Code of Ethics." (Parry, 2004) Get Real. Retrieved 26 Mar 2005 at [1]http://www.corante.com/getreal/archives/2005/ 02/09/word_of_mouth_marketing_code_of_ethics.php
International Marketing Campaigns (IMC)

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